Brand Storming(English, Hardcover, Fioroni M.) | Zipri.in
Brand Storming(English, Hardcover, Fioroni M.)

Brand Storming(English, Hardcover, Fioroni M.)

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We have witnessed a revolution in the way consumers relate to a product; increasingly tending to reject brands which offer over-extensive lines in favour of those which are able to offer a lifestyle. Brand Storming sets out to provide a guide for business people to meet consumer expectations.