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Cervical spondylitis or cervical stiffness and the pain associated with it, is a result of prolonged incorrect posture of the neck in a bent forward position. To reverse the same situation, it is recommended to hold the neck in a slightly bent backwards position.cervical pillow has been specially designed to counter the stress and pain associated with cervical. It's contoured at the neck design ensures that the user enjoys a backwards bent position, even when he/she is asleep. Universal size.