e-Business and e-Commerce How to Program - How to Program (With CD) 1st Edition(English, Paperback, Deitel Harvey M.)
Quick Overview
Product Price Comparison
Intended for a first course in e-business/e-commerce or as an alternative to programming languages such as Visual Basic for Information Systems, Computer Information Systems, Management Information Systems, Information Technology and business students. This innovative new book in the Deitels' How to Program series gives students the knowledge to start their own e-businesses by teaching about the programming technologies for developing Web-based e-business and e-commerce solutions as well as covering e-business and e-commerce models and business issues. Students learn a full range of options, from “build-your-own” to turnkey solutions. It examines a significant number of the top “dot-com” businesses (examples include Amazon, eBay, Priceline.com, Travelocity, etc.), explaining the technical details about how to build successful e-business and e-commerce sites and their underlying business premises. Salient Features Substantial coverage of shopping carts, auctions, storefronts, comparison shopping, and bots/intelligent agents technologies. Students learn how to implement the dominant e-business and e-commerce models by using the markup languages, scripting languages, database, security and online-payment technologies explained in the text. Coverage of computer hardware and software, communications and consulting services are covered. Enables students to make good decisions about starting an e-business. Based on latest articles from business and technical journals. Ensures students receive the most up-to-date content. Discussions of how e-businesses can run unattended 24 hours a day/7 days a week to reach and interact with a world-wide audience. Students learn the advantages of e-commerce businesses compared to traditional brick and mortar stores. Discussions of legal, ethical and social issues. Teaches about topics such as intellectual property issues, privacy issues, Internet taxation, and how e-business is changing many aspects of the world in which we live. Substantial student projects. Students have plenty of opportunities to hone their skills by completing these activities, many requiring extensive Web research and some involving teamwork. Approximately 100 case studies and vignettes-Includes dozens of demonstrations and simulation URL sites to visit, and hundreds of additional URL links. Provides students with many diverse examples. CD-ROM with each text. Contains source code, web links to valuable demos and resources, and the following software: Microsoft® Internet Explorer 5; Microsoft® Agent 2.0, CUESoft EXml Editor, ActiveState ActivePerl 5.6, and Megalux Ultimate Paint v1.9 Freeware. In full-color. Program listings now include syntax coloring of key code, helping students interpret the code they examine. Signature “Live Code Approach”-Language features are presented in the context of a wide variety of complete working programs. Features more than 10,000 lines of code in approximately 250 complete working programs. Enables readers to confirm that programs run as expected. Readers can also manipulate the code from the CD-ROM in the back of the book or from the book's Companion Website (www.prenhall.com/deitel). Outstanding, consistent and applied pedagogy-Icons throughout identify Software Engineering Observations; Good Programming Practices; Common Programming Errors; Portability Tips; Performance, Testing and Debugging tips. Provides hundreds of valuable programming tips and facilitates learning. Also available with the award-winning Multimedia Cyber Classroom CD-ROM -In The Complete e-Business and e-Commerce Programming Training Course, Student Edition (0-13-089551-2). Includes many hours of detailed, expert audio descriptions of “live code;” hundreds of self-review questions (half with answers); hundreds of programming exercises (half with answers); hundreds of tips that are marked with icons and show how to write code that's portable, reusable, and optimized for performance; and full-text searching and hyper linking.