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For two-semester or one-semester, freshman/sophomore-level courses in Principles of Economics. By emphasizing the five key principles, this text teaches students how to think like economists by showing them how to use economic concepts in their everyday lives and careers. The authors make the material both accessible and motivating for students by using key concepts repeatedly, illustrating them with compelling real-world examples, and giving students lots of practice at "Active Learning;" doing their own economic analysis.