Entrepreneurship and Start-Ups in India(Paperback, Dr. S. Sundararajan, Dr. M. Manida, Dr. G. Vinayagamoorthi)
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Entrepreneurship and Start-Ups in India provides an in-depth exploration of the vibrant entrepreneurial ecosystem emerging in one of the world's fastest-growing economies. Authored by distinguished scholars Dr. S. Sundararajan, Dr. M. Manida, and Dr. G. Vinayagamoorthi, this book offers a comprehensive look at the challenges, opportunities, and transformative potential of start-ups in India.From the historical evolution of entrepreneurship in the country to the current wave of innovation driving new ventures, this book delves into the socio-economic and regulatory landscapes that shape the Indian start-up scene. Readers will gain insights into government initiatives like the Start-Up India program, sector-specific growth opportunities, and the critical role of technology and innovation in scaling businesses.Enriched with case studies of successful and failed ventures, "Entrepreneurship and Start-Ups in India" is an essential guide for entrepreneurs, policymakers, academics, and anyone interested in understanding the dynamics of starting and sustaining a business in India’s diverse and complex market.