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Essentials of Investments, 10th edition, is a textbook on investment analysis most applicable for a student’s first course in investments. The new edition emphasizes asset allocation while presenting the practical applications of investment theory. The book is now simplified further with more focus on insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. It includes increased attention to changes in market structure and trading technology while continuing to be organized around one basic theme that security markets are nearly efficient.Salient Features:• Updated text and data: Data, figures, boxed features, and in-chapter examples have been appropriately updated using real life examples.• Enriched pedagogy: Plentiful, high quality end-of-chapter material includes a chapter summary, key terms with page references, problem sets (split by level of difficulty), CFA problems, Kaplan-Schweser problems, excel problems with templates, solutions to concept check questions, and web master exercises.• Excel Integration: Numerous excel applications and problems are included where appropriate.• Simplified and less mathematical: Unnecessary mathematical details removed or simplified; focus on intuition and insights useful for learners