3 Review(s)

Professional formula that rebuilds hair structure for smoother, shinier, manageable hair. Best suited for dry, damaged, frizzy, brittle, chemically treated hair. Contains Plant Keratin which is a vegetable-based alternative to hydrolyzed animal keratin normally found in other keratin shampoos. It consists of wheat, soy, & corn proteins which mimic the functional ratio of protein in human hair. Plant Keratin therefore gives better absorption and anchoring of proteins to damaged hair for stronger conditioning, improved flexibility and reduced hair breakage. Iba Plant Keratin Protein Shampoo Advantage: Rebuilds damaged hair structure by replenishing vital proteins • Creates a protective layer that prevents structural damage and smoothens cuticles to retain color and moisture • Reduces frizz, seals and repairs split-ends making hair more manageable • Effectively cleanses hair and scalp with high foaming sulfate-free formula • Paraben free, alcohol free, PETA Certified Vegan & Cruelty-free product. THIS PRODUCT DOES NOT CONTAIN ANIMAL KERATIN MADE FROM ANIMAL HAIR, FEATHERS, HOOVES AND HORNS.