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Tailored specifically for IGNOU students, the BPCC 107 Social Psychology Study Material (In-Depth Guide) offers a comprehensive exploration of the principles, theories, and phenomena within social psychology. From understanding social perception and cognition to exploring topics such as attitudes, conformity, group dynamics, and intergroup relations, this guide provides clear explanations, illustrative examples, and practice questions to facilitate thorough comprehension and application of key concepts. With a focus on depth and clarity, this invaluable resource equips students with the knowledge and analytical tools necessary to understand the complexities of human behavior in social contexts.