3 Review(s)

This is an introductory text on Industrial Psychology. The discussion of the book is focused on `industrial psychology?, but also touches upon `psychology? in general. It effectively traces the historical background and development of industrial psychology as a discipline and concepts, theories and methodologies related to it. In addition, it also includes topics such as performance management, managerial development, return on investments and models for evaluating training. Salient Features Introduces the Indian aspects of Industrial Psychology with contemporary approach. Case studies in the Indian context to help students relate the theories with the world around them Pedagogical features like diagrams and charts to enable easy comprehension of various concepts and theories Project work to help students test their understanding of theories in the real-life situations