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Introducing the pinnacle of hair transformation – Keywest Professional Straightening Cream. Crafted for salon experts, this revolutionary cream combines the power of hair straightening with the indulgence of a spa treatment, enriching every strand with the goodness of Pro Vitamin B5. Specially designed for curly and resistant hair, this 2-in-1 solution delivers impeccable results, leaving your clients with sleek, salon-perfect locks. Pro Vitamin B5: Renowned for its ability to enhance moisture retention, Pro Vitamin B5 promotes healthy, shiny, and more manageable hair. Specialized Formulation: Our expert blend is crafted to provide effective straightening for various hair types, ensuring a customized solution for each client. Step into the realm of hair perfection with Keywest Professional Neutralizing Cream – the final touch to flawless straightening.