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Competition is not the only thing to focus on in your business. What you do not realize is that innovation, which is much more important never gets the focus. Summary of the Book Cut throat competition is not something new in today’s world of business. It is something that we all know about and will always be there. Innovation, on the other hand, is not something new either. However, innovation is not something we know about in the business world. It is a thing of the past, which has now been replaced by cut- throat competition. How do we get back this essential ingredient into our business. This is what Knowledge Ocean Strategy shows you. Have you ever faced an unpleasant situation in your business. Of course, we all have, but what you did not know is that these situations could be turned into opportunities. This is exactly what Parag Kulkarni tells you in this book. While all companies, big and small, face complex problems, all problems that companies face come with simple and innovative solutions, which most of us ignore. This is what the writer of Knowledge Ocean Strategy encourages you to see. About Parag Kulkarni Having studied in institutes like IIT and IIM, Parag Kulkarni is a leader of innovation and strategy. Today, he holds a PhD in Computer Science and Engineering. His other achievements have also earned him a D. Sc, by the Swiss University. Kulkarni has worked in the field of research and management for over two decades. His works have led to the success of various startups.