LIFE INSURANCE IN DIGITAL INDIA(English, Paperback, JAGENDRA RANA)
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Digital, a small word with just seven characters, is the largest trend of our times and is shaping, disrupting and transforming many industries. Insurance is no exception. The world has moved to a stage where the risk of dying too early is far outweighed by the risk of living too long. Today Life insurance is a must have product. It???s not about not being fair to the customer. It is about the structure of the product itself???the ability to operate a traditional par product???with features that guarantee capital and returns Life Insurance is one of the fastest growing sectors in India since 2000 as the Government allowed private players. The digital insurance market in the country is witnessing a compound annual growth rate of 25.36%. Digital media is undoubtedly playing a huge part in this spectacular growth by becoming the right market platform to drive the change and set the blueprint for digital insurance plans. There is a dearth of good books on Life Insurance focussing on different aspects of business and technological advancement. This book is a unique compilation of specialised features and new dimensions of life insurance Industry to update you.