3 Review(s)

Why Skin Whitening • Skin Whitening is the biggest segment under Skin Creams category witnessing both value and volume growth • Fairness/ skin whitening contributes ~30% to the Skin Creams category • Market and consumers are moving from functional to multi-functional products • With this new range we intend to leverage this momentum towards ‘multifunctionality’ by adding skin whitening benefits to our Sunscreens Safe Sun Dry-Touch Whitening Sunblock SPF 40 USP & Skin Benefits: • Skin Lightening & Brightening benefits • Uniform, Non-oily, Mattifying Glow • Preservative-Free Formulation • Protection from UVA, UVB & IR rays | SPF 40 | PA+++ • Protects against all form of Sun induced damage such as skin tan and dark spots