3 Review(s)

The Book covers all significant and recent areas of Management − Theory and Practice.Distinctive Features of the Book:Learner-friendly approachWide adn comprehensive coverageIntegrated presentation of the text with boxes, figures, exhibits and tablesProvides rich and international case studiesRefreshing modes like points to be remembered, key words and questionsNumerous examplesPresents chapters on recent trends and case analysisCustomised and lucid languageOn-line student and teacher manuals