3 Review(s)

This how to do eBook on market management is addressed to the students and business managers to make them understand and practice market management as an integral process of the business. The book highlights the different processes of managing the market at different distinct stages of business, and the way these processes are to be executed never losing sight of the ultimate objective of long term profit and growth of the business. This e book is brief; and is available to the students and managers online through several e channels either 'free', or at the worst, at 'coffee price'. The very simple intention of the author is to spread his ideas on how market management is to be taught, to be learned, and finally, to be practiced, to a large audience.