Marketing Literature(English, Hardcover, Squires C.) | Zipri.in
Marketing Literature(English, Hardcover, Squires C.)

Marketing Literature(English, Hardcover, Squires C.)

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This is an important study of the publishing of contemporary writing in Britain. It analyzes the changing social, economic and cultural environment of the publishing industry in the 1990s-2000s, and investigates its impact on genre, authorship and reading. It includes case studies of Trainspotting and the His Dark Materials trilogy.