MARKETING MANAGEMENT - Elective - Second Year (SY) B.Com - Semester 3 - As per SPPU's 2020 CBCS Pattern(Paperback, Dr. Shaila Bootwala) | Zipri.in
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MARKETING MANAGEMENT - Elective - Second Year (SY) B.Com - Semester 3 - As per SPPU's 2020 CBCS Pattern(Paperback, Dr. Shaila Bootwala)

MARKETING MANAGEMENT - Elective - Second Year (SY) B.Com - Semester 3 - As per SPPU's 2020 CBCS Pattern(Paperback, Dr. Shaila Bootwala)

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1. Elements of Marketing Management, 2. Marketing Strategy and Consumer Behaviour, 3. Marketing Planning, 4. Marketing Research.