3 Review(s)

A complete and distinct business management book by author Ramesh Rudani, contains everything that the learning and teaching community expects, with a full coverage of all management functions and other relevant topics, presented in a systematic and user-friendly manner. The book covers all distinct sections – Introduction to Management, Planning, Organising, Staffing, Directing and Controlling. Emerging issues in management and case studies have been included to provide a wide coverage around the subject. The book follows a rich pedagogy, with a perfect balance between the management theory and actual practices. It is a useful resource for students, faculties, practicing managers and all readers with an abiding passion for the subject in general.Key Features:1. Short, crisp, and structured text for easy retention2. The book has undergone extensive revision with the addition of new definitions and quotes, modified figures, additional contents on new topics, etc. have been introduced without disturbing the number of Sections and Chapters3. New Topics like, ‘The BCG Matrix’ and ‘Case Study Theory’ are major inclusions4. Cases have been updated as and where necessary