3 Review(s)

Research Methodology and Quantitative Methods is a comprehensive book for undergraduates. The book introduces students to statistical methods used in research, and shows them how to gather data. It helps readers understand how a scientific study is undertaken, and gives them vital inputs about the inner details of the process, such as Sampling Theory, Data Organization, Measures of Central Tendency, Tests of Hypothesis, and explains about the types of distributions used in the process. The book explains decision making and how it is related to data gathering, helping students understand how decisions are in direct correlation with data. It explains how good management decisions are undertaken and how Multivariate Statistical Methods help in Report drafting. The book is an ideal resource for all undergraduates studying Business Management and Statistics. About G. Nageswara Rao G. Nageswara Rao is an Indian academician who has been assisting students in achieving their academic aspirations for a long period of time.