3 Review(s)

"Retail Management" is a wide subject that has been thoroughly discussed in the business literature. It centres on managing every facet of a retail company, from daily operations to strategic planning. This book offers valuable insights and recommendations on how to run a retail chain or store efficiently, maximizing employee productivity, customer service, and sales procedures. First, retailing was introduced, particularly with reference to India. Explains the development, status, and forecast for retailing, taking into account the effects of digital transformation and e-commerce. A thorough discussion of supply chain management and retail company management techniques can be found throughout the book. On topics including the need for human resources, manpower planning, and manpower training and development in the retail industry, useful information is provided. The subject includes logistics controlling the flow of commodities, information, and other aspects such as efficient cash management and electronic payment systems, international capital planning, and more. Last but not least, the book includes textual content that provides a history, operational procedures, and important information about a few online marketing firms that operate in India and beyond. Anyone who wants to learn more about the ever-changing retail industry, including students, managers, and business owners, will find this book on retail management to be an important resource.