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Hair Colour at Home SIMPLY COLOR, the simple way to cover your greys without Ammonia & Silicone! This is an At Home Hair Color with Enriched Formula for Natural Color Results that is Gentle on Hair, and post colour care with nourishing Argan Oil, Oat Milk and Soy Protein. Simply Color is a permanent hair color that comes in 10 rich shades (Blacks, Blondes, Browns,), and is dermatologically tested to be gentle on scalp and eye brows shading . The colouration lasts more than 28 washes and offers upto 100% Grey Coverage. Its time you enjoyed naturally beautiful, vibrant colour results that are even from roots to ends!