Trading Places - SMEs in the Global Economy(English, Hardcover, unknown) | Zipri.in
Trading Places - SMEs in the Global Economy(English, Hardcover, unknown)

Trading Places - SMEs in the Global Economy(English, Hardcover, unknown)

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Lester Lloyd-Reason and Leigh Sear bring together leading researchers and thinkers in this critical guide to the ongoing, worldwide research shaping the role played by SMEs within today's global economy. The expert contributors contend that the past twenty years have seen an explosion in research into international SMEs, resulting in a considerable body of academic literature and thinking. This research, they argue, may merely serve to increase our lack of understanding in this area, and often results in myths and misconceptions upon which SME policies and support programmes have been developed and introduced. They go on to suggest that academic models are often poorly suited to the problems faced by SMEs within the international trading environment. In many instances, the contributors find SMEs at the vanguard of the challenge to accepted business practices: it is these challenges that underpin the text. Illustrating that today's SMEs are faced with the critical issue of how to create and maintain a sustainable competitive advantage in light of the increased complexity of international trade and global business linkages, this Handbook will prove invaluable to both academics and practitioners involved in business and management and entrepreneurship.