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UrbanMooch New 12X PowerFull Beard oil and beard products are cosmetic and beauty product that is used to moisturize the skin under the beard in order to keep it "soft, shiny, and smooth". urbanmooch Beard oil mimics the natural oils produced by skin like sebum. urbanmooch Beard oil is a blenf ingredients that are used to address specific beard problems such as itching, sensitive skin or dryness by going straight to the follicle in a similar fashion to hair conditioner. Beard oil acts as a moisturizer that goes straight to the hair follicle and prevents hair from growing brittle, hydration around this area helps prevent flaking, dandruff and skin dryness. Beard oil works below the surface of the skin by working as a grooming tool, making the beard itself more manageable, neat and smooth. Beard oil also improves the way your beard looks by giving it a little shine and style. This makes the beard look healthier as well.