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Downy liquid laundary detergent Freshness protects your clothes from the 5 toughest malodours, to give your family long lasting freshness.Downy Fresh Fabric Conditioner is more than just a fabric softener. It softens, freshens, and protects your clothes, leaving them with a pleasing floral scent. And it's easy to use in both top- and front-loading machines. When you use Downy, fabrics just feel better. Now available in the convenient new Downy Pouch. Downy Pouch packaging makes your fabric conditioner convenient to store and easy to use-just pour it from the pouch into an empty bottle.