3 Review(s)

“You, Too, can be a Brand by PKD Nambiar is a useful guide to those seeking tocreate or strengthen a personal brand,” writes Shashi Tharoor. Written in alucid and interesting way, the book treats the subject in an attractive mannerbereft of jargon. A self-taught brand builder, Nambiar helps scores ofcorporates shape their strategies to emerge as formidable brands. Hisexperience as an advertising professional has also sharpened his insights andunderstanding of the requirements of today’s consumer.