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Entering an export business requires careful planning, management commitment, knowledge of capital and market know-how, competitive pricing strategy and access to quality products. Export Challenges and Strategies in Indian Industry covers a wide range of topics relating to export business in India, including production, procurement, technological challenges, cost challenges, supply chains, HR, financial challenges, quality, research and development, international pricing, infrastructure, government policy, international packing and marketing, export shipping, export, WTO related issues, trade and non-trade barriers, market survey, India's export potential, export competitiveness, market-related issues, policy issues, issues relating to foreign direct investment, and labour issues.