How You Can Manipulate the Media(English, Paperback, Alexander David) | Zipri.in
How You Can Manipulate the Media(English, Paperback, Alexander David)

How You Can Manipulate the Media(English, Paperback, Alexander David)

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Media insider David Alexander reveals clever, cagey, creative methods for getting your story out with the right "spin." Learn how TV, radio and newspapers choose which stories to cover; which are the most influential media execs to contact (and whom to avoid); how to write irresistible news releases; how to exploit busy, competitive reporters; how the best media manipulators have used dramatic guerrilla methods to get their messages plastered across the world stage; and much more.