3 Review(s)

Radical Business outlines a blueprint for an innovative, inclusive, and community driven business model-proven successful by author and entrepreneur David Gaines. 2024 CIPA EVVY AWARDS WINNER | GOLD "This book goes on my "sacred shelf" which holds half a dozen honored books that I use to provoke new thoughts." -Cynthia M. Adams, founder, GrantStation.com Radical Business serves as a guide for business owners and companies eager to embrace a new, practical way of doing business. It delves into the concepts of social enterprise, showing how it can apply to anyone-be it an employee, activist, consumer, or citizen-and uses the golden rule as a catalyst for a change in mindset. A genuinely radical business returns to its root purpose: meeting a customer's need, solving a problem, and providing value. David Gaines outlines his 'Seven Seeds Framework' for a radical business model, which includes: * Supply Chain: Understanding the story behind every product. * Employees: Building successful brands with happy teams. * Customers: Defining ethical marketing. * Community: Fostering healthy interdependence * Competitors: Embracing the belief that a rising tide lifts all boats. * Environment: Rethinking the costs & benefits to going green. * Self: Ensuring true sustainability through self-care. Through real-life business insights, actionable steps for positive impact, and in-depth analysis of supply chain and environmental interactions, Radical Business offers strategies to help us leave the world better than we found it.