3 Review(s)

Blinktold people what they wanted to hear: that a quick impression can deliver results even better than careful study and evaluation. But when it comes to your investments and your money, the lessons of Blinkare dead wrong! In Snap Judgment, one of the world's leading experts in behavioral finance and economics illuminates the irrational behavior that costs investors so much money, demonstrates why instinctual decision-making can be so costly, and shows how to avoid disastrous subjective biases in your own financial decision-making. Along the way, David Adler introduces the groundbreaking field of behavioral finance, and exposes the surprising behavioral roots of today's worldwide financial crisis. Drawing on the latest research, Adler reveals the predictable ways in which human perceptions and emotions cloud financial judgments, identifying specific errors in trading, investing, portfolio construction, fixed income investing, real estate investing, and corporate finance. Using examples from investing, sports, gambling, and beyond, Adler demonstrates how to systematically "de-bias" crucial financial decisions wherever they must be made. These techniques will be indispensable across the board: in personal investing, in life and healthcare planning, and, equally, in institutional investing and enterprise decision-making. You can overcome your natural psychological biases and this book will show you how! Salient Features Your instincts are your worst enemy when it comes to money and investing. Keep them from leading you to disaster! Beyond Freakonomics and Blink, a fascinating look at the realities of your own behavioral biases and how to avoid the often costly consequences. The first book to reveal the behavioral roots of today's financial and economic crisis and how to avoid such crises in the future. Specific techniques for "debiasing" every financial decision, from personal investing to corporate planning.