STRATEGIC PLANNING FOR CORPORATE SUCCESS 1st Edition(English, Hardcover, Ramawamy V S)
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This book presents a full-fledged treatise on the new economic policies and draws a complete and matter-of-fact picture of business challenges in the open regime. It is in fact a pathfinder for Indian industry and business. Table of Contents The New Economic Policies - An Overview • The New Industrial Policy • The New Trade Policy • Economic Reforms • Structural Adjustment • The Aftermath • Business Challenges of the Open Regime • Strategic Planning for Corporate Success in the Open Regime • Gaining Competitive Advantage in the New Context • Developing Strategies • Strategies for Going Global • Creating and Sustaining a Strategic Organisation • References • Index